Nike Was Fined $14 Million 120 Thousand By The European Union For Violating The Free Cross Border Sale Of Licensed Products.
European antitrust authorities said on Monday that the European Union imposed a fine of 12 million 500 thousand euros ($14 million 120 thousand) on Nike, which restricted its authorized sales of products to cross regional sales in the EU single market.
The European authorities launched a survey in 2017, and later found that Nike limited the sale of its authorized dealers outside the region. Nike has taken some indirect measures to achieve this goal.
The EU said that in fact, Nike tried to prevent sales of products from one EU member to another member of the European Union.
The EU said Nike's measures included threatening to terminate the contract.
The company has also taken action to ensure that retailers do not buy these products.
Nike's illegal behavior has lasted for 13 years, involving F.C.Barcelona, Manchester United, Juventus and other brands.
The EU authorities said that Nike's cooperation with the authorities has exceeded the scope of its legal obligations, and the EU has reduced its fine by 40%.
Nike did not immediately respond to requests for comment.
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