A few days ago, Jingdong held the 2015 spring and summer fashion show on the topic of "Shang Jingdong". Nearly 100 international brand new products appeared in the show, and welcomed the entry of 9 Lacoste brands.

At the same time, this is also the launching ceremony of Jingdong's reality show "falling in love with supermodels", which is co operated with Iqiyi.

This is

In the past two years, third fashion shows have been held for a long time. It is said that clothing is one of the fastest growing categories of Jingdong, and its growth rate exceeded 220% last year.

Of course, this is probably because the base of the past is too low.

It is said that compared with the previous two sessions, this fashion show has been upgraded to more than one level in stage, design, music and choreographer.

From the point of view of the scene, the scene is divided into four chapters: "Yue, Zhi, Yi, fan".

Indeed, it has shown the latest trend in 2015 to consumers.

Oh, God, what am I talking about? If this is the fashion trend of 2015, I would rather be naked! And according to the simple and real style of some sports and leisure brands, there is really no need to go to T.

To a certain extent, Jingdong fashion show really reflects the trend of most domestic clothing brands at present.

This is a fashion show that is quite grounded. The clothes are basically seen in the Jingdong.

The brand on display also represents the main consumption trends of the domestic and second tier cities, such as IgG,

La Pargay, such a shopping mall "lady's layer" brand, and all kinds of famous and non famous big sports sportswear.

In this case, I should not have taken the art route. For example, what is the suspected outfit tights in the professional uniform? Is it really good to be sexy in business?

The athletes who love supermodel are also on the stage, but as a supermodel, their dress from color to style makes people feel that something is wrong.

This program has adopted the technology of "visual chain" which sounds very high-tech. The joint Jingdong has opened the "buy and sell" mode. But can such clothes really give you the urge to stop shopping in the middle of the program? The fourteen contestants left here are the group that we will see in the show.

Jingdong is more like the concept of "supermodel" and has attached a fashion to it.