Recently, the SSE sponsored "I am a shareholder - small and medium investors into the listed company" activities into the Xinhua Department store, chairman of the Kui Kui clarified the announcement after facing the small and medium-sized investors, on the "cheap sale" Xia Jin dairy industry to explain.

In addition, the competition with Wumart group and the e-commerce threat faced by old department stores have also become the focus of investors' attention.

In September 25th, small and medium-sized investors accompanied by relevant personnel of Xinhua Department Store visited the Xinhua Department store logistics park in Yongning Industrial Park in Yinchuan. After visiting, Xinhua Department Store executives including Qu Kui, Li Baosheng and chief financial officer Wang Jinlu began questioning and answering with small and medium-sized investors.

"How does the company think about the 300 million yuan sale of Xiajin dairy?" the question link just started, and investors threw this problem to Xinhua Department store.

In April 30th, Xinhua Department announced that it would pfer 45% of the shares owned by Ningxia Huan Mei Dairy Development Co., Ltd. (hereinafter referred to as "Huan Mei Dairy") to Shanghai dairy investment (Hongkong) Limited, with a paction price of 300 million yuan.

Qu Kui did not shy away from the question.

"Two subsidiaries of the world's dairy industry, in addition to Ningxia Xiajin dairy group, there is also a ranch (Ningxia Xia Jin integrated animal husbandry development Co., Ltd.).

The profit of the United States dairy industry comes from holding 93% of the Xiajin dairy industry and holding shares in the ranch (holding 80%).

A research report of Haitong Securities believes that the supply of raw milk in China has been fully recovered due to the recovery of dairy cattle, good external environment and adequate feed supply.

In the context of the impact of imported milk powder and the shrinking demand for dairy products, prices have dropped sharply, and some areas in the country have even refused to accept or pour milk.

The output of dairy products has been negative for the first time since 2000, and demand is sluggish.

"Xia Jin dairy industry is facing more difficulties than ever.

Last year, it was profitable. On the one hand, because of the price increase factor, on the other hand, the supply of raw milk was in short supply last year.

This year, the price factor still exists, but the quantity has gone down, because this year's raw milk is surplus, the terminal sale is not smooth.

Qu Kui said.

Qu Kui said that the negative voice of the capital operation market came mainly from the price section.

"What you see is 300 million cash pactions. In addition, we also get a piece of land, which is close to RMB 30 million yuan, which is far below the market price.

The actual gain is at least 350 million yuan ~4 billion yuan, and the price earnings ratio of the paction is far more than 15 times.

Qukui mentioned "a piece of land", referring to the Xinhua Department Store in the sale of the United States dairy industry shares at the same time, the purchase of the United States dairy industry, another ceased for many years, a wholly owned subsidiary of Ningxia Xiajin dairy group Yinchuan Co., Ltd.

Xinhua Department said in the announcement that the land and building above ground will be used for the future commercial development of the company.

Xinhua Department Store "department stores, supermarkets, electrical appliances" three businesses are facing the impact of electricity providers, and also become the focus of attention of small investors in the question chain.

Qukui first said that the impact of the electricity supplier not only exists, but also continues to enlarge the trend, but the entity store will not be replaced, the relationship between the two is not a substitute for each other, it should be complementary to each other. Xinhua Department store has opened online shopping mall in Jingdong, and will try more in the future.

"The existing electricity supplier mode has not yet found a clearer profit path, Alibaba is actually a platform, and it does not make products in itself.

Jingdong is a commodity, but from the statement, the commodity sector has not yet started to make profits.

There are also some good ones, such as vip.com, but the electricity supplier needs a lot of input. We must be cautious in our attempt.

Qu Kui said that the current sales volume of new hundred appliances on Jingdong is about 10000 yuan / day.

As most investors come from Yinchuan, there are also concerns about many "department stores" department stores in Yinchuan.

"As a controlling shareholder of Xinhua Department store, how can we solve the problem of competition with Xinhua Department store?" investors asked.

"There is no trade between Wumart and Xinhua Department store.

。

In these newly established "Wuming" shopping malls, major shareholders have not invested a penny.

Those who have benefited from these principles have nothing to do with Wumart. "

Li Baosheng said that the trademark of Wumart was provided by the controlling shareholder to Xinhua Department store free of charge. Xinhua Department store has reported and approved the Ningxia securities regulatory bureau for this purpose.

In addition, Xinhua

The financial situation was also asked about slowing income growth and large sums of money invested in financial products.

Xinhua Department Store executives also responded.

According to Xinhua Daily's 2014 China Daily, the operating income in the first half of the year was 3 billion 438 million yuan, an increase of 2.30% over the same period last year. The net profit of the shareholders attributable to the listed company was 205 million yuan, an increase of 39.88% compared with the same period last year. The net profit attributable to the shareholders of the listed company after the non recurring gains and losses was 9 percentage points lower than that of the same period last year.