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The advanced customization week launched in Paris on Monday P promoted the sales of advanced customization "a target=" _blank "href=" //www.pmae.cn/ "clothing" /a ", and the major brands also paid more and more attention to using customer centered propaganda activities to fully open the sales of advanced custom garments in emerging markets. For example, Giorgio Armani brought its Armani Prive series to Beijing last May, greatly promoting the sales of the brand in the Chinese market, and its customer base has also gained an astonishing 10% growth rate. Mr. Armani said: "this propaganda is very effective. The sales of Armani Prive in Asia account for about 20% of total sales. We also notice a substantial increase in sales of accessories and jewellery, and we will continue to increase this form of publicity in 2013." < /p >
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< p align= "center" > Advanced Custom fashion show entered the emerging market, which led to sales less than /p.
"We are also developing the potential market," said Ralph Toledano, director of fashion department of P Puig brand. "The advanced customization of the Jean Paul Gaultier brand has always relied on the western market. Last year, Mr. Gaultier held a fashion show of advanced customization and binding in Beijing, and held a fashion show in Columbia Cali. It was also the first time to enter the new a href=" market ". In 2013, the brand will focus on the development of the Chinese market. This way is very effective, and has greatly improved the sales situation of the advanced custom garments. < /p >
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< p > the two leading brands of advanced custom garments, Chanel and Dior, announced that in 2012, the advanced a href= "//www.pmae.cn/news/index_f.asp" > the custom dress "/a" showed a two digit increase, while the main customers were totally not affected by the economic situation, and the purchasing power was still very impressive. Christian Dior also held a senior custom show in Shanghai in May last year, and plans to increase this form of publicity in 2013. < /p >