A new breakthrough in the strategy of double brand simultaneous investment promotion in China

In May 18th, Fujian Boda Group Co., Ltd., "double brand win win" super energy business will be held in Quanzhou, Fujian, and the group's nationwide investment activities have been launched in full swing.

The Boda group has launched the "branch" children's elastic equipment and "super cow" super energy fashion equipment, and has opened up a new development pattern in China's footwear industry through the application of the world's only "super energy" patent technology.

This is a resolute leap forward for the Chinese footwear industry, which is becoming more and more saturated.

The world's only enterprise specializing in R & D and marketing of super energy functional technology products, Fujian Boda group, is the general director of this change.

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The "double brand" synchronous marketing strategy is the innovative idea of Fujian Boda group's only "super energy" patent technology applied to adult and children's shoes and clothing market strategic thinking. By strengthening the theme of "super energy", we can clearly define the core competitiveness of "brand" and "brand".

Zheng Jingrong, chairman of Fujian Boda group, said that during the past 20 years, the industry of shoes and clothing has been developing rapidly, but it is still in the extensive expansion mode of operation.

Zheng Jingrong acknowledged that before he made the "double brand" synchronous marketing strategy, he led the Taiwan marketing elite team after many brainstorming and collision, in order to break through the cage of thought.

From a strategic perspective, it is to give full play to its unique advantages, until the extreme, truly different.

We have not made new innovations in the traditional mode because of the differences.

Zheng Jingrong revealed that in May 18th, "two brands have you win" product conference is brilliant. Among them, the "super energy" dual brand concept product show and the "super energy experience" link are the essence of many highlights of this conference. They will work together to perfect the "super energy" technology theme.

Focus: the spread of provincial authoritative media in China

The prophet of warm spring duck.

Since the world's sole "super energy" shoes and clothing equipment was prepared, domestic media have sent a call to the headquarters of the Boda group, which requires the first witness to the shoe and clothing industry.

Zheng Jingrong, a low-key actor, accepted the exclusive interview with the most representative authoritative media at the provincial level because of the needs of group development.

At present, 23 newspapers across the country have set up a special edition, which has reported Zheng Jingrong's exclusive interview and his "super energy" technology.

Leapfrog: formation of alliance to make China's health industry big

Zheng Jingrong said: "China's health industry market will break through 250 billion yuan in 2012, and will grow progressively in the next 5 years. The penetration of super energy applications will be strong, involving shoes, clothing, medical, food, space and so on.

I have been engaged in business consultants for more than 10 years. My management philosophy has influenced the strategic development of many famous brands, and helped them grow bigger and stronger. Of course, I have also gained a lot from it, including wealth. I now have such an opportunity to root in China and benefit the people of the motherland as much as I can.